Jennifer L. Shankleton

Chief Growth + Development Officer

As Chief Growth and Development Officer and an Executive Leadership Team member at BMD, Jennifer leverages both client side and legal industry experience to oversee marketing operations and strategy, as well as business development coaching and development for the firm. She is passionate about positioning the firm, offices, practice teams and individual attorneys for growth. 

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Education

The University of Akron, B.A., Business & Organization Communication/Public Relations

Overview

Jennifer is a strategic-minded marketing executive with a deep knowledge of marketing communications, business development, public and media relations, as well as corporate and crisis communications, including extensive experience in the professional services sector. She has served in first-chair legal marketing roles in firms across Northeast Ohio and prior to legal marketing, Jennifer worked in financial services and business to consumer marketing and public relations. She has received a certification from Ackert Business Development Institute, developed BMD's first business development coaching program and helped to launch the firm's Associate Mentorship program. 

Jennifer is a member of Legal Sales and Service Organization (LSSO), currently serving on its Editorial Board and has been a member and volunteer leader in the Legal Marketing Association since 2010:

  • 2026 LMA Midwest Regional Governing Board Nominations Committee 
  • 2025 LMA International Education Advisory Council
  • Midwest Regional Governing Board Immediate Past President (2024), President (2023), Communications Chair (2021-2022)
  • 2024 LMA Midwest Regional Governing Board Nominations Committee Chair
  • 2023 LMA International Board Nominations Committee
  • 2021 LMA 2030 Task Force
  • 2019 Co-Chair, Midwest Regional Conference, Detroit, MI
  • 2016 LMA Midwest Regional Nominating Committee
  • 2016 LMA Ohio: Chapter Sponsorship Chair/Regionalization Co-Chair
  • 2015 President
  • 2014 President-Elect
  • 2013 Member-at-Large/Membership Committee

Speaking & Presentations

'Legal Benchmarking: Driving Growth and Competitive Advantage', ALA (Association of Legal Administrators) 2025 Annual Conference, Nashville, Tennessee (May 2025)

'Leveraging Financial Intelligence for Strategic Growth,' SurePoint Technologies Webinar (October 2024)

Contact Jennifer Today!